How we review
The rules are short. The point of this site is that you can see exactly where the money is.
Picks, reviews and everyone else
Our picks are the short list: suppliers we know are good and work. Reviews are the ones we have written up properly, good or bad.
Everyone else is in the directory with no opinion from us, because we do not know them. For those we link straight to what other people say on Trustpilot, Reddit, LinkedIn and a complaints search. We do not copy, filter or rank those reviews. Being in the directory is not a recommendation.
How we make money
We are not a charity and we will not pretend to be. Two things pay for this site.
Commission. A supplier can pay us if you sign up with them through our link.
Paid promotion. A supplier can pay us to promote them. We will take the money and we will tell you we took it.
Every review says, near the top, whether that supplier pays us and how. If it says they pay us nothing, they pay us nothing.
What money does not buy
A verdict. A supplier who pays us can still be rated Avoid, and one who pays us nothing can be rated Use it. Nobody can pay to change a verdict, to soften a review, or to have one taken down.
Who pays us right now
Nobody. This list fills itself in from the reviews, so it cannot fall behind.
Three verdicts, no scores
Use it We would sign with them ourselves for the use case named in the review.
With caution It can work, but there is a catch you need to price in before you sign. The review says what it is.
Avoid We would not sign, and the review says why.
A score out of ten pretends to a precision nobody has. A verdict is a decision.
Facts and opinions are kept apart
Prices, licences, ownership and anything else stated as fact carries a source at the bottom of the review. The verdict and the commentary are our opinion, based on operating experience and on what is publicly known. Every review shows the date it was last checked.
Right of reply
If you are a vendor and a fact in your review is wrong, tell us and show us the evidence. We correct factual errors quickly and note the correction. We do not change opinions on request, paid or not.